SEO and Content Marketing Specialist for Organic Search and Content Strategy
Skills matrix for SEO and Content Marketing Specialist for Organic Search and Content Strategy, covering proficiency levels, role expectations and career development within a competency matrix.
Category
Associate
Specialist
Senior Specialist
Lead
Principal
Strategy
Search Intent, Keyword & Topic Research
Strategy
Content Strategy & Editorial Planning
Execution
Content Optimization & Editorial Quality
Technical SEO
Technical SEO & Publishing Operations
Growth
Authority, Distribution & SERP Presence
Performance
Analytics, Reporting & Experimentation
Collaboration
Collaboration, Ownership & Leadership
Workflow & Governance
AI-Assisted SEO & Content Workflows